Data accuracy

Is my data accurate?

ActiveCampaign data

Historical data is imported via the ActiveCampaign API. Real-time data is sent to Wildmetrics through webhooks. Every night, we run a re-sync of your ActiveCampaign data to make sure in case a webhook fails, we catch the data via the API.

Re-sync ActiveCampaign data

If you think that your ActiveCampaign data is not accurate inside Wildmetrics, the first thing to do is re-syncing your ActiveCampaign data.
Visit Integrations and click on "Edit" inside ActiveCampaign.
Scroll down to find your re-sync options. You can either re-sync a specific data point or everything.

Difference in contacts

If you delete a contact in ActiveCampaign, the contact will not be deleted in Wildmetrics. This is why you sometimes get more contacts in Wildmetrics than you have in ActiveCampaign.

Data not showing in Wildmetrics

Sometimes there is a slight delay for ActiveCampaign data to arrive inside Wildmetrics.
We use webhooks to access real time data from ActiveCampaign and once new data arrives, we queue the data point in our data queue. If we receive a larger amount of data than we expect, it may take a little longer to process this data, which is why we use a queue.
We are aware that having your data in real time inside Wildmetrics is important. We are actively looking into ways to improve this.
Some ActiveCampaign data points can not be retrieved via a webhook. This a limitation by ActiveCampaign and we have already reached out to them to improve their API.
In the meanwhile, we have to get that data via a cronjob which runs every night. This means this type of data is only updated once a day.
If you have any questions about your data inside Wildmetrics, feel free to reach out to support inside Wildmetrics.